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For The Pet Parent Who Wants the Best for Their Dog

We built The Hearty Paw because not all pet products are created with your dog’s health in mind. Truly healthier options exist, but they are surprisingly hard to find. So we did the work for you.

We don’t do marketing gimmicks, highly processed junk food, flimsy toys made with toxic materials, or ineffective “snake oil” supplements. There’s already enough of that out there. Every product we offer is rigorously assessed for quality and safety using strict criteria rooted in science and holistic canine wellness. Most products simply don’t make The Hearty Paw cut.

Our assortment prioritizes cleaner ingredients, safer materials, and higher-quality manufacturing. From nutritious treats to non-toxic toys and vet-formulated supplements, each item is chosen to support your dog’s wellbeing.

Because healthier choices today mean more tomorrows by their side.

What Pet Labels Don’t Always Tell You

And how we're doing things differently.
Typical Dog Products
The Hearty Paw
Many treats are made with low-quality ingredients like animal sources not held to human-food standards and synthetic fillers and additives to cut costs and extend shelf life. Heavy processing can strip away nutrients and may contribute to inflammation and other long-term health problems for your best friend.
Our treats are made with nutritious, whole ingredients like USDA-certified organic, grass-fed and wild-caught proteins, and superfoods. We avoid synthetic fillers and additives, opting for simpler recipes and gentle processing that support your dog's wellbeing and satisfy their taste buds.
Explore Treats
Dog toys aren’t regulated for pet safety or quality, and some are made with materials that contain toxic chemicals like phthalates, BPA, and heavy metals. These chemicals have been linked in research to allergies, hormone disruption, increased cancer risk, and more. Because dogs chew and mouth their toys, exposure can be direct and chronic.
Our toys are made with safety and quality in mind, prioritizing non-toxic and natural materials and well-constructed designs built to last and not fall apart after a few chews. Beyond being very cute, our toys are selected for purpose, from mental stimulation and enrichment to gentle everyday play, to support a healthier, happier dog and earn plenty of tail wags.
Explore Toys
Dog supplements aren’t regulated the way many pet parents assume they are, which means quality, effectiveness, and consistency can vary widely. Many formulas are poorly made, rely on trendy ingredients in amounts too small to be effective, and can differ in quality from batch to batch, so what’s on the label isn’t always what your dog gets. As a result, supplements may look promising but fail to meaningfully support your dog’s needs.
Our supplements are made with high-quality ingredients and thoughtfully developed formulations. We prioritize vet-formulated options whenever possible, along with NASC-certified products and supplements that undergo independent, third-party testing to support quality, consistency, and honest labeling. Our goal is simple: research-informed supplements that provide real, reliable support for your dog’s wellbeing.
Explore Supplements
Many grooming products are designed to clean quickly, not gently. Harsh formulas can strip a dog’s natural oils, weakening the skin and coat’s protective barrier and increasing the risk of dryness, irritation, itching, and allergies over time. Artificial fragrances in products can further aggravate skin and have been associated by veterinarians with allergic and respiratory reactions in dogs.
Our grooming products are chosen with your dog’s comfort in mind, prioritizing gentle, effective formulas designed to support healthy skin and coats. Our selection focuses on thoughtfully crafted products made without harsh detergents or unnecessary fragrances, often using natural, plant-based ingredients that cleanse without stripping or irritating.
Explore Grooming

Surprised? So were we. But we've got you covered.

What Choosing
The Hearty Paw
Means for Your Dog

Happier tail wags

Better choices that support better health

More time enjoying life together

Join The Pack

You're in good paws.

  • with

    Thousands

    of Healthier Products
    Chosen by Pet Parents

  • An Average

    4.9★

    Customer Rating

  • Trusted

    Across the US

    By Pet Owners

  • Will Order Again

    Shipping was fast. Everything looks great. Will order again.

    Cinda H.
    Verified Buyer

  • Fast Shipping

    Great communication and fast shipping! Glad I found another place that provides healthier products for my dog.

    Mary C.
    Verified Buyer

  • Exactly What We Needed

    Our pups love the orangutan chew toy. I feel good knowing it was ethically made and supports communities. We also love the paw wash. It was exactly what we needed!

    Nicole D.
    Verified Buyer

  • Better Than Expected

    I love the products offered and look forward to future purchases!

    Dora T.
    Verified Buyer

  • My Dog Loves His Toys

    My dog loves his toys from The Hearty Paw. I have looked so long for non-toxic pet toys and very grateful to find them. I’m excited to find they also have healthy treats. We received a sample with our order and our dog loved them! I highly recommend this wonderful company for pet toys and treats you can feel good about.

    Linda T.
    Verified Buyer

  • Always Very Kind

    The Hearty Paw's team is always very kind!

    Luciana G.
    Verified Buyer

Loved by Real Dogs

And the parents who love them

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They Don't Live Long Enough for Shortcuts.

Every day matters. Every choice does too.

CHOOSE BETTER FOR THEM